Cato 2015 Annual Meeting Highlights
Mr. Cato discussed how the Company remains committed to growing its overall business by driving same-store sales profitably, growing eCommerce and continuing store development.
In discussing growth plans for 2015, the Company expects to open 42 new stores for the year. Mr. Cato noted that the Company's store growth plans were higher; however, store development continues to be challenging due to the lack of new shopping center development and increased competition for good retail space.
There were also a number of key initiatives that began in 2014 and are continuing in 2015. The Company built an internal design organization that has evolved to include apparel, shoe, jewelry, accessory and print designers; plus, in the support of this group, the addition of a fabric specialist. This design organization will identify the newest trends to create exclusive designs for Cato with the goal of enhancing our assortments by layering unique, exciting designs that will continue to bring existing customers back to Cato, while attracting new ones.
Cato also opened sourcing offices in
Mr. Cato also reported the successful launch of the e-commerce website for the Versona concept. Like the Cato website, all functions of e-commerce are performed in-house including fulfillment, photo studio, customer call center and website management. In addition, he reported that the current Cato e-commerce site, which was launched in 2013, continues to perform above expectation. Mr. Cato stated the Company will continue to refine and develop the existing Cato e-commerce business by adjusting merchandise assortments and processes, enhancing the development of the mobile site and reaching new customers through social media marketing. Both e-commerce businesses support Cato's initiative to give its customer a convenient shopping experience with an omni-channel approach including the ability to purchase merchandise unavailable in our stores through the web channel, using the e-commerce site to locate available styles in nearby stores, and the option to ship and return to a store with no shipping charges.
In addition to the initiatives mentioned above, Mr. Cato was excited to report the recent purchase of intellectual property of two well known brands that recently filed for bankruptcy, Cache and Body Central. He noted that the Company is still developing plans for these brands and sees them as potential vehicles to grow the overall business in the future.
From a corporate perspective, Mr. Cato reported that the company is finalizing the expansion and renovation of its corporate offices and continuing to upgrade Information Technology systems and improving our data security to better protect customers and Associates. In addition, the Company is continuing to purchase land in
In summary, Mr. Cato stated, "2014 was a very good year and Cato delivered excellent sales and profits. We started a new design organization, opened our own sourcing offices in
In a meeting of the Board of Directors prior to the Annual Meeting, the Board declared a regular quarterly dividend of
During the Annual Meeting, shareholders re-elected
The
Statements in this press release not historical in nature including, without limitation, statements regarding the Company's expected or estimated financial results are considered "forward-looking" within the meaning of The Private Securities Litigation Reform Act of 1995. Such forward-looking statements are based on current expectations that are subject to known and unknown risks, uncertainties and other factors that could cause actual results to differ materially from those contemplated by the forward-looking statements. Such factors include, but are not limited to, the following: general economic conditions; competitive factors and pricing pressures; the Company's ability to predict fashion trends; consumer apparel buying patterns; adverse weather conditions and inventory risks due to shifts in market demand and other factors discussed under "Risk Factors" in Part I, Item 1A of the Company's most recently filed annual report on Form 10-K and in other reports the Company files with or furnishes to the
To view the original version on PR Newswire, visit:http://www.prnewswire.com/news-releases/cato-2015-annual-meeting-highlights-300087735.html
SOURCE The
John R. Howe, Executive Vice President, Chief Financial Officer, 704-551-7315